Gap clothing chain kowtows to the Religion of Peace in Gaza

The Gap clothing store network and its Athleta affiliate have become the latest source for consumerism that may need to be boycotted:

Anyone browsing X (formerly Twitter) during recent days encountered numerous posts from outraged users claiming that after completing purchases at various locations, they received brief but offensive messages following checkout that offered opportunities to donate money for Gaza residents.

Customer Laura Green shared on Tuesday that following her completed purchase at Athleta (owned by Gap), she received a message encouraging donations for Gaza residents. Green, outraged by political messaging mixed with consumer transactions in such one-sided fashion, published an angry Instagram post sharing her furious company response.

"Why are you raising money for families in Gaza?" she wrote indignantly, adding, "Why aren't you raising money for families in Israel? Israel was decimated by Hamas on October 7. The only people starving in Gaza are the Israeli hostages. I shouldn't see this when I check out. It will make me think about placing an order again," she concluded while tagging Athleta.

Plenty of social media users reacted angrily to this news, and I do believe a boycott of Gap and Athleta could do quite nicely. There's families of October 7, 2023 victims who're now commemorating their beloveds, and all sensible folks would do well to do the same. And not buy from Gap for a long time to come.